Ireland's Department of Tourism reached out to National Geographic Travel in search of a way to tell the many stories of Ireland's Wild Atlantic Way.
As lead visual producer for the project, Tyler established a visual content plan that focused on a compelling, dynamic video which could take advantage of Ireland local personalities, scenic landscapes and rich storytelling opportunities.
Tyler established the creative vision for the feature video and set the process in motion by communicating the creative vision to all parties, researching shooting locations, finding and establishing contact with local personalities, hiring a videographer, coordinating interviews and travel, and maintaining communications between editorial teams and marketing managers.
See the Video:
http://www.nationalgeographic.com/travel/road-trips/ireland-wild-atlantic-way-road-trip/